Improve under-performing ads and assets and simplify the approval process
Do you face difficulties and time constraints when it comes to writing and testing new ad copy? You're not alone! That's where AI Ads can come in handy - especially if you have to go through an ad copy approval process.
ChatGPT reminder: We generate headline and description suggestions with the help of ChatGPT - using your ad groups' ad copy, landing page, and keywords - to generate super-relevant assets. We also provide asset suggestions for "low" performance text assets in your Performance Max ads.
Using the traffic lights next to each headline you can see how Google ranks their performance.
From the AI Ads --> Fix Ads page, you can download the ChatGPT suggestions in bulk.
In the download you'll see the following columns:
- Asset Text: The suggestion to be sent for approval from ChatGPT
- Text Length: How many characters is the suggestion
- Text Type: Whether the asset suggestion is a headline or description
- Min & Max Ad Strength: The ad strength of the ad used to generate the suggestion
- Campaign Ad Group Count: How many ad groups is the asset being suggested for
- Campaign Ad Groups: The campaign and ad group(s) the asset is being suggested for
- Top Keywords: The top spending keywords used to generate the suggestion
- Is Live Asset: Is the suggestion already live somewhere in your current ad copy
- Is Approved Asset: Has the suggestions been added to your Approved Assets list in Squared.io
- Ad & Keyword Final Url: The landing page content used to generate the suggestion
Once you've received approval on the ChatGPT suggestions you sent off, you then add them to the Approved Assets tab.
Now, the next time you go to select edit with ChatGPT from the Fix Ads page or RSA low ad strength report, Squared.io will mark which asset suggestions have already been approved - so you can go ahead and optimize your ads.
