---
title: What factors does the 'delete duplicates' automation use to determine which keyword to remove?
description: What factors does the 'delete duplicates' automation use to determine which keyword to remove?
---

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# What factors does the 'delete duplicates' automation use to determine which keyword to remove?

This automation looks at clicks (descending) and CTR (descending) over the last 14 days.

You can see which keywords would be removed by the automation by download the "Duplicates" report in Audience score - the keywords set to be removed will be the columns with "Dupe" in the column name.

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